ONBOARDING DESIGNBuild the route.
Build the route.
Keep the why.
Every mission carries an outcome, owner, estimated time and evidence status. That makes the journey governable instead of becoming another folder of forgotten SOPs.
⠿01
Welcome to the content engineUnderstand · Company
18 minPublicly verified⠿02
Know who we build forUnderstand · Clients
24 minPublicly verified⠿03
See the whole content cycleUnderstand · Workflow
28 minRecommended playbook⠿04
Find the founder’s real voiceShadow · Brand
32 minRecommended playbook⠿05
Turn insight into strategyShadow · Strategy
35 minRecommended playbook⠿06
Write a brief creatives can useShadow · Briefing
30 minRecommended playbook⠿07
Capture for the editPractice · Production
27 minRecommended playbook⠿08
Review the first cutPractice · Editing
31 minRecommended playbook⠿09
Protect the client’s voicePractice · Review
29 minRecommended playbook⠿10
Turn feedback into a decisionPractice · Approval
26 minRecommended playbook⠿11
Package for every channelOwn · Distribution
34 minRecommended playbook⠿12
Read the signalOwn · Learning
36 minRecommended playbook⠿13
Own a content cycleOwn · Simulation
55 minRecommended playbook⠿14
Client-ready challengeClient ready · Certification
60 minRecommended playbook